On the 10th of September, 2022 at 18:31 media outlets across the world announced that Queen Elizabeth II had died. The following morning, content managers were bestowed with a once-in-a-career opportunity.

Homepages were hastily updated. Stock photographs were purchased, marketing slots clumsily repurposed. Maudlin messages of condolence were unceremoniously obscured by cookie consent banners. Sombre portraits of the late monarch contrasted awkwardly with images of toilets, frozen pizzas, and sultry fashion models.

Perhaps most poignantly of all, the UK's number one cooking oil brand 'Crisp 'n dry', simply, and rather elegantly, turned their entire homepage grayscale.

GOOD MOURNING

Seventy memorialised, memorial homepages by Zef Cherry-Kynaston

“Sex Essentials”
Ann Summers
“At Cash Converters, we make life more affordable...”
Cash Converters
“PRINCIPLES”
Debenhams
“HOLIDAY SHOP”
River Island
“LIFE IN COLOUR”
Reiss
“Rapid Same Day Delivery”
Superdrug
“LIMITED TIME ONLY”
I Saw It First
“HURRY! LIMITED TIME”
Jessops
“Reject All Optional Cookies”
Thomas Lyte
“Getting Everyone Fishing”
Angling Direct
“SEED SENSATIONS”
Hovis
“BRING ON THE BRANDS”
Matalan
“Tool-tastic OFFERS”
City Plumbing
“Primark Cares”
Primark
“Win £50 to spend on cheese”
Pixton & Whitfield
“WOMENS EXTRA 20% OFF”
Shoe Zone
“What are you looking for today?”
Nationwide
“she witnessed great social change and huge technological advances”
Richer Sounds
“Shop our entire range”
AO
“Kitchen essentials from £8”
Argos
“What services can I get?”
Virgin Media
“Why O2”
O2
“Sleepeezee”
Sleepeezee
“Internet Banking at your fingertips”
Lloyds Bank
“Shop by learning skill”
Early Learning Centre
“We're here to help”
Tate & Lyle
“Inspire Me”
M&S
“SQUISHMALLOWS”
Smyths Toys
“Fixed Term Bonds”
Santander
“Good afternoon”
Tesco
“Mobile banking”
HSBC
“Groceries”
ASDA
“boohoo”
boohoo
“deep sleep DUVET”
Littlewoods
“OCCASIONS”
Snappy Snaps
“A (VERY) EPIC STORY”
Ted Baker
“SquashieS”
Swizzels
“HRH QEII 1926-2022”
Scans
“ZOO”
Flamingo Land
“PETROL MOWERS”
Hayter
“REJECT ALL”
Musto
“Butter”
Anchor Butter
“Summer Clearance”
B&Q
“Same Day, Same Cost”
Morrisons
“In loving memory of Her Majesty The Queen. 1926 - 2022 Enter a postcode to see what we deliver”
Deliveroo
“awesome season of style”
ASOS
“BUTTER BASTED CHICKEN BREAST JOINT”
Iceland
“LONG COATS”
Superdry
“THE FUNKY PIGEON TEAM WOULD LIKE TO EXTEND ITS DEEPEST SYMPATHIES”
Funky Pigeon
“Life Insurance”
LVE
“Yell”
Yell
“Breakdown cover”
AA
“3 FOR 2 Stationery”
WHSmith
“THE BIG SUMMER SPECIALBUY SALE!”
Aldi
“Luxury handbags”
eBay
“The entire McDonald's system is deeply saddened”
McDonald's
“Party”
Card Factory
“Five freezer faves for £6”
Co-op
“New for old contents”
Sheila's Wheels
“That's cool”
Octopus Energy
“UPLOAD YOUR PHOTO”
Moonpig
“I'd like help at Remembering Her Majesty the Queen”
Dyno Rod
“MORE INFORMATION”
TUI
“START SAVING SERIOUS MONEY TODAY”
MoneySuperMarket
“Galaxy Z Fold4”
Samsung
“BUSINESS CHIC”
Dorothy Perkins
“BE THE MST YOU”
Claire's
“Covid-19 Travel Hub”
EasyJet
“BEFORE YOU GO”
Butlins
“iconic liquid oil”
Crisp 'n Dry
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